QNET, a global leader in wellness and lifestyle-focused direct selling, launched its much-anticipated V-Malaysia 2024 Convention from September 12 to 16 at the Penang Spice Convention Center. Supported by the Tourism Malaysia, this event aims to enhance Malaysia's reputation as a preferred destination for international meetings, incentives, conventions and exhibitions (MICE).

Themed Unstoppable, the bi-annual convention underscores QNET's unwavering commitment to innovation and sustainability. This year's event will feature approximately 8,000 participants from around 30 countries, solidifying its status as a major international gathering.

YB Wong Hon Wai, Penang State EXCO for Tourism & Creative Economy, highlighted the economic impact of V-Malaysia: "Since first hosting the V-Malaysia convention in 2008, Penang has seen a significant surge in tourism and international recognition. The vibrant life and commerce that QNET brings with each event have been instrumental in this growth. 

Between 2023 and 2024, Penang's economy experienced substantial growth driven by a resurgence in the tourism sector, recording nearly seven million passenger movement in 2023—a 64.5% increase compared to the previous year. This can be seen the increased demand for local hospitality services which hotels, restaurants, and transportation "

He then added that "When companies like QNET have repeated large scale events, it leads to the creation of temporary and permanent jobs in various sectors, particularly in hospitality, tourism, and event management. This helps the local economy tremendously."

QNET's Chief of Regional Operations, Pushpalatha Balan, highlighted that "V-Malaysia is not just a convention; it's a platform for driving business excellence and sustainability. Our theme, 'Unstoppable,' reflects our dedication to inspiring positive change and fostering resilient, innovative entrepreneurs.
By introducing new sustainable product lines, we aim to meet customer needs while promoting a greener future."

The convention will showcase QNET's Watch and Jewellery brand Bernhard H. Mayer's Serendipity Collection, featuring jewellery made from sustainable materials and the Limited-Edition Wave Rider watch, highlighting QNET's commitment to sustainable luxury.

Balan also mentioned that QNET closely collaborates with V-Global Management (The V) to ensure the success of V-Malaysia. "The V is well-known for its expertise in global training and event management. As a strategic partner, it plays a key role in business expansion and communication. The V-Convention, a major event organized by The V, attracts thousands of networkers from around the world. With this strong partnership, V Global aims to set new benchmarks in event organization and business networking, establishing itself as a leading destination management company."

QNET's V-Malaysia Convention has played a pivotal role in bolstering Penang's economy and enhancing Malaysia's global standing as a premier destination for international conventions. The event's comprehensive agenda includes business training sessions, motivational speeches, and product exhibitions, providing attendees with invaluable opportunities for personal and professional growth.

The collaboration with Tourism Malaysia highlights the strategic importance of such events in promoting Malaysia's unique blend of business and leisure tourism. The V-Malaysia Convention continues to draw international attention, driving economic benefits while showcasing Penang's rich cultural heritage alongside its modern amenities.

As QNET continues to champion innovation and sustainability, the V-Malaysia 2024 Convention serves as a testament to its mission of empowering individuals and communities worldwide. The event promises to be a landmark in QNET's journey, fostering a spirit of relentless pursuit and unstoppable progress.